According to Fox News, a longtime broadcaster suggests that Michael Jordan offering 'behind the curtain' NBA insights could significantly boost fan engagement on digital platforms. This move is likely to spur activity in sports-related crypto social tokens and NFTs, as fans seek exclusive access and interaction opportunities with sports legends (source: Fox News, May 13, 2025). Traders should monitor platforms issuing NBA-focused fan tokens and NFT collections, as increased engagement could drive trading volumes and price volatility in these assets.